See on Scoop.it - Triphacker
Omnichannel Loyalty Becomes Omnipresent in the New Year: Four Loyalty Program Predictions in 2013 http://t.co/93zlAMMN3j #trends
See on Scoop.it - Transmedia storytelling & alternate reality gaming
One question I am often asked by hotel emarketers: “Do we really need so much visual content to sell our hotel rooms?”
See on Scoop.it - Online presence, Social Media, Content Marketing & Social CRM: being there where your customers are
Urging marketers to listen is one thing. Helping them know when to change strategy based on what they hear is another. Can B2B marketers be content whisperers?
See on Scoop.it - Transmedia storytelling & alternate reality gaming
Journalism.co.uk :: Storyplanet, which was backed by MIT’s Joichi Ito and former head of online at Al Jazeera English Mohamed Nanabhay, lets journalists package content into interactive experiences.
See on Scoop.it - Online presence, Social Media, Content Marketing & Social CRM: being there where your customers are
Closed and proprietary networks and platforms like Facebook and Apple and Amazon are appealing in many ways because they are so easy to use, but in depending on them for so much of our online lives, we give up many of the benefits of the open web.
See on Scoop.it - Online presence, Social Media, Content Marketing & Social CRM: being there where your customers are
We’ve had the articles on the value of big data for the travel industry and some questioning methods already being used for personalisation
See on Scoop.it - Transmedia storytelling & alternate reality gaming
I had a conversation with the quite brilliant Tishna from Power to the Pixel, while we both were attending the Future Media 2.0 conference in Riga, Latvia. It concerned the delicate question of ho…
See on Scoop.it - Online presence, Social Media, Content Marketing & Social CRM: being there where your customers are
social selling Social selling is a new way to approach a sales process that allows you to stay relevant with your prospect when you would normally go dark during off periods of non-communication.
See on Scoop.it - Online presence, Social Media, Content Marketing & Social CRM: being there where your customers are
If 2012 has been about shaping and developing a social-media strategy, then 2013 will be about throwing that out of the window and starting again. - Brand Republic (Forget about Social Media strategy?
